Sponsorship and Ad Opportunities

For nearly three decades, The Pipes of Christmas has connected brands, organizations, and cultural leaders with one of North America’s most engaged Scottish heritage communities. 

Our partnership opportunities provide access and visibility to dedicated audiences across five in-person performances and a global webcast, while supporting our mission to keep Celtic traditions thriving worldwide.

2,000

Event attendees

worldwide

Online webcast viewers

7,500

Email & website visitors

Reach a loyal community of culture and arts enthusiasts

Your partnership connects you with a highly engaged audience, many of whom see the concert as a vital part of their Christmas tradition. Our community includes:

  • Scottish diaspora families who share this tradition across generations as a way of reconnecting with their roots
  • Cultural enthusiasts who regularly attend arts events and support heritage organizations throughout the year
  • Holiday tradition seekers who value the unique combination of traditional instruments, Christmas readings, and musical selections
  • International audiences accessing our global webcast and engaging with our year-round cultural programming

Advance Scottish heritage and the arts through year-round outreach initiatives

Scholarships & Education – In partnership with leading institutions across Scotland, North America, and beyond, our scholarships support students advancing Celtic music, Gaelic studies, and the arts.

Awards & Sponsorships – We sponsor awards that celebrate excellence in Gaelic arts and cultural scholarship. These initiatives recognize outstanding achievement while encouraging the continued study and growth of our traditions.

Festivals & Events – We organize and participate in Scottish cultural events and celebrations throughout the year, including Tartan Day on Ellis Island and Highland Games festivals in the US, Canada, and Scotland.

Creative Commissions & New Works – Each year we commission new music and cultural works that celebrate our heritage and support both emerging and established artists, ensuring our legacy remains dynamic and relevant.

Monuments & Heritage Preservation – An initiative to protect sites of historical importance to Scottish ancestry and Gaelic bardic tradition, including supporting the Scottish Writers Museum in Edinburgh and maintaining Baile nam Bàrd (the bard’s home) on South Uist—the ancestral seat of the MacMhuirich bardic family.

Community Outreach & Partnerships – In addition to our own programs, we proudly support local, national, and international organizations that share our values of education, community building,

Gold Sponsor

$2,000

  • VIP seating package (4 tickets)
  • Early access to concert tickets (2 weeks before public sales)
  • Logo placement in concert program, website, and email newsletter
  • Social media recognition
Platinum Sponsor

$5,000

  • VIP seating package (8 tickets)
  • Early access to concert tickets (2 weeks before public sales)
  • Logo placement in concert program, website, and email newsletter
  • Social media recognition
  • Recognition during live performances and webcast
  • Half page ad in our online program book (stays on our website for 5 years)
Title Sponsor

$10,000+

  • VIP seating package (12 tickets)
  • Early access to concert tickets (2 weeks before public sales)
  • Premium logo placement in concert program, website, and email newsletter
  • Featured social media recognition
  • Featured recognition at beginning of live performances and global webcast (airs Dec. 19-31, includes logo placement)
  • Premium position full page ad in our online program book (stays on our website for 5 years)
  • Year-round acknowledgment on the Pipes of Christmas and Learned Kindred of Currie websites and digital platforms

Past sponsor? Just let us know if you would like to re-use last year’s or submit a new advertisement using the specifications below. This year we’ll also have an online program page and ask that you send us a vector (EPS, AI) or hi-res version of your logo. Thank you for your ongoing support!

PROGRAM BOOK ADS

Full Page Ad (full colour – 5.75 in x 8.75 in): $150
Half Page Ad (full colour – 5.75 in x 4.375 in): $75

All advertisements must be formatted to the above specifications. Dimensions include 0.125 in bleeds. Submissions without a design or ones that need adjustments are subject to additional artwork fees.

ONLINE PROGRAM PAGE LOGO PLACEMENT

Please send a vector logo (EPS, AI) or hi-res version of your logo to be featured on our site as well as our newsletters.

Space is limited for this unique opportunity, so be sure to book your ad space before December 1, 2025!